Tow Center & Reuters Share Research on Publishers & Platforms

I love to check out reports from Tow Center for Digital Journalism and Reuters Institute for the Study of Journalism. They cover the intersection of news and digital media and can be a great resource for PR pros and digital marketers. So I eagerly attended the Platforms and Publishers meetup at Columbia Tow Center last […]

Too Left Tweet: Brands Get Political at their Peril

via GIPHY The term “coffee break” took on new meaning this week as right-wingers smashed their Keurigs with baseball bats (the above GIF shows Jordan Klepper of The Opposition doing the same, as a spoof). The backlash came when Keurig and others tweeted about pulling ads from the Sean Hannity show, following his interview of […]

Did Fox Jump the Snark? (Brief History of Fake News Fails)

“Childishly written!” “A disgrace” These are the words most junior PR account executives fear hearing from clients about press releases submitted for review.  But it was Donald Trump that just said them, in tweets and interviews, about a statement that Fox News issued yesterday. Fox tried to use humor and taunts in a last ditch […]