Nic & Vik on Putting AI to Work in PR & Marketing

The podcast is PR, Done & Doner, but it was the Nic and Vic show when we welcomed Nic Silver and Vikram Ekambaram to discuss the emerging world of AI agents and GenAI in PR and marketing.  Both have built businesses and expertise applying the technology to areas like content generation, social media posting, demand […]

Shake up Your PR with Creativity & Big Ideas

Some things never seem to change in PR, despite the radically different media and info landscapes that exist today. E.g., many or most in the business still lean heavily on traditions like newswires, press releases and email pitches. When everyone’s shouting from the rooftops using the same tools and tactics, how can you break through? […]

Neal Schaffer on Digital First Marketing

In this PR, Done & Doner episode, digital marketing consultant Neal Schaffer joined to discuss setting the social media agenda. It was great to have this long-time collaborator and friend on the podcast. We talked about Neal’s new book, Digital Threads, and the importance of a digital-first approach in marketing. The conversation covered these points […]

Tech CEO Reputation and Impact: Top Takeaways from Shahar Silbershatz Interview

I had a great chat recently with Shahar Silbershatz, CEO of reputation management and analytics firm Calber. He joined the podcast to discuss the impact of executive brands on company reputation and business. That was the just the main course; the 30 minutes were crammed with useful info across a number of topics that should […]

Saul Marquez on Building Brand with a CEO Podcast

Have you ever considered launching a CEO or executive podcast but don’t know where to start? It’s really not that hard, doesn’t have to cost much – and you can earn real ROI without having to build a vast audience, according to our guest Saul Marquez, CEO and founder of Outcomes Rocket. He says: Downloads are vanity, […]

Anlyzing Industry Analyst Relations

At Fusion PR, we are big believers in the power of industry analyst relations. Most of our programs include an A/R track. In the world of enterprise tech, they are extremely important influencers. But how can you reap the potential benefits of engaging and working with analysts? If the world of PR is poorly understood, […]

Acting the Part, with Brette Goldstein

I had the great pleasure of meeting Brette Goldstein when my old friend Jeffrey Koeppel introduced us a while back. He’s a Maryland-based corporate, securities, and M&A lawyer who knows Brette from his work in the film business. Brette is a dynamo, someone who uniquely focuses on helping actors and corporate executives deliver their best […]

Episode 8: Are you Committing a Hype Crime?

Many in tech and Silicon Valley have closely watched the Theranos saga. It’s kept entrepreneurs up at night wondering if the Holmes conviction spells the end of smoke and mirror pitch decks and the “fake it ’til you make it” Valley ethos? It’s also caused concern in tech PR and marketing. You’ve heard of hate […]

Episode 7: PR Tech Roundup, with Frank Strong

In this latest episode of our podcast, I speak with blogger @FrankStrong about the state of PR tech. He is an authority on the topic and writes extensively about it on his blog, Sword & the Script. Frank shares his insights, answering these questions and others. The state of PR tech: Is it still lagging […]

Episode 6: PR on a Global Scale, with Tina Loncaric

In this episode, friend and former colleague Tina Loncaric speaks with PR,Done & Doner host Jordan Chanofsky about how to achieve success with international PR programs. Originally from Sweden, Tina began her PR career in the US at Fusion PR. Since then she has gone on to achieve success for a range of agencies, nonprofits and […]