9to5 Blogging Impresario Seth Weintraub Chimes in

I had the pleasure of meeting blogging entrepreneur Seth Weintraub over coffee last week. My friend Adam Rothberg arranged an intro after informing me that the head of the “9to5” empire (including 9to5Mac, Google and Toys) lives in our town, Croton-on-Hudson, NY. I was very excited to meet and speak with Seth. Sites like 9to5Mac […]
Top IT News Picks of New York Tech

Originally posted on Flack’s Revenge Someone posted the question “HELP! What are the top sites where you get IT news?” on the NY Tech Meetup mailing list last week. This prompted a frenzied exchange of emails. I chimed in, and followed the conversation with great interest. Why is it at all interesting what a few […]
Lessons in Tech Branding from Rock Icons

Inspiration can come from funny places – if you are in tech marketing, perhaps you’ll like the following story about branding, which offers lessons from the world of rock music. The Music and Branding Connection I am a big fan of podcasts, and like listening to them while jogging. I’m also a music lover. A […]
Huffington Goes Viral with Data Science – You can Too
Cross posted on Hack the Feed My recent posts have explored how publishers are working with social platforms to expand audience and adapt story telling formats (see Publishers & Platforms In a Relationship, and Platforms as Publishers: 6 Key Takeaways for Brands). They reported the experiences of social teams and editors at some of the […]
When Tech Meets Fashion: Google and Levi's Join Forces on a “Connected” Tech Jacket
By: Christina Ho, Intern Google is collaborating with the iconic clothing company, Levi’s, to launch a “connected” smart jacket. These jackets are part of Levi’s Commuter collection and are aimed at urban cyclists, allowing consumers to control music, answer phone calls, access navigation and more. Originating in the Bay Area, Levi’s rose to fame during […]
Your Digital Footprint
By: Christina Ho, Intern Instagram is used by five times as many people that did in 2013. However, people are posting fewer photos on Instagram according to The Information. Nevertheless, this worrisome trend doesn’t mean that Instagram’s overall popularity is slowing down. Instagram has grown from 90 million users in 2013 to to 500 million […]
Israeli Startups Join Axis Innovation at NYSE
I had the great pleasure of attending an event hosted by Axis Innovation this morning at the NYSE. It featured presentations from nine hot Israeli startups and culminated in a visit to the floor of the exchange, where we watched the opening bell ceremony. Axis is an advisory firm that connects investors and corporations with tech startups. […]
Buzzword Bakeoff – Which are the Most Hyped Tech Terms?
Although we use lots of buzzwords in the tech industry, we don’t often consider how and why. My story in MarketingProfs examines their importance and role. It drills down on Big Data and compares related hype to other buzzed-about topics, like IoT and Virtual Reality. Is it true, as Data-Driven NYC Meetup organizer Matt Turck […]
Social Media’s Life and Death: The Importance of Your Password
By: Matthew Fils-Aime In a string of database breaches that have left the likes of MySpace, LinkedIn, and Tumblr scratching their heads attempting to safeguard their users’ personal information, Facebook CEO Mark Zuckerberg is the latest to see his social media account compromised. Zuckerberg’s twitter account was recently hacked, and though he does not regularly […]
Hannah and Her Sister Disrupt PR with Babbler
We started getting calls and emails from an interesting French startup called Babbler a couple of months ago. I agreed to meet with CEO Hannah Oiknine to learn more, as we like to be on top of the latest developments here at Fusion PR. She explained the system, which turns the traditional model of media […]