Crisis Communications

Crisis Management Experts

When a crisis strikes, whether it’s a government investigation, lawsuit, employee safety issue, product failure, cyber breach, or any other emergency, you’ll want us in your corner.

Fusion has successfully managed through some of the most complex and substantive crisis situations including shootings at offices, product failures, cyber breaches, negative media narratives, leakage of confidential information, employee backlash and others.

We’ll work with you to pre-empt crises with a plan and scenario preparation, generating holding statements and strategies for approaching or reacting to crisis situations. Should a crisis strike, we’ll be on call 24/7 closely tracking the evolving media ‘wavefront’ and guiding you through it. We’ll continue to manage engagement with the media in the weeks or months after the primary crisis moment has passed, ensuring the best outcome for the company and/or individuals. The services include:

  • Crisis planning
  • Strategic guidance and executive support
  • Rapid response and holding statements
  • Crisis media management