Why Journalists Can’t “Fall Back” on PR (and vice versa)

By Alison Lee, Intern Recently, a well-written article by journalism student Brian Weidy was published on Policy Mic. He reflected on his love of writing, which kick started his career into journalism. At the end of the article, he briefly mentions public relations, but as a fallback career choice: So despite these guys…telling me that [journalism] […]

Debunking Misconceptions about Tech PR

By Alison Lee, Intern Technology. What does the word entail? Its definition? How broad of an umbrella term is it? I could probably write ten blog posts trying to answer such questions and still not cover half of it. So if technology can’t be defined, how can anybody explain tech public relations? Coming into this […]

PR Re-Defined by Richard Edelman

By Alison Lee, Intern Let’s be honest, most of society perceives public relations in a negative light. Workers in the industry are perceived as manipulators and disingenuous, according to a U.K. newspaper a few years back.[1] But those of us in the industry (or aspiring to be, like myself) truly know the purpose of PR […]