Tips I Picked Up From My Week at CES

  Last week I got the opportunity to attend my very first CES in Las Vegas, and I must admit, I was a bit apprehensive the days leading up to the trade show. However, I’m happy to report that I survived the week and picked up a few good tips for anyone attending CES next […]

The Road to a Happy Client

By Laura Baumann, Intern Establishing and maintaining a good relationship with our clients is important for those of us in the public relations industry. PR success doesn’t just come from an effective press release or the right pitch, but from the strong bond the agency has with its clients. Developing these connections make PR tasks […]

How to Lose an Agency in 30 Days

Unfortunately, it often seems like the easy thing to do is just hire another agency, rather than stop and take a good hard look at the whole approach to PR.