Find and Fill Open Spaces to Connect with Customers

While watching my kids play soccer years ago, I often heard the coach yell “Open Spaces! Pass to space!” The instructions might not make sense, but on the playing field they were obvious: the coach was imploring the team to pass the ball to an area that was unoccupied by defenders. Marketers of today can […]

A Brave New World: My First Month as a Fusion Intern

  By Laura Davenport, Intern I looked at my calendar today and was bowled over when I realized that I have been at Fusion for over a month. In the wake of this realization, I began to reflect on the ways in which my perceptions of PR have changed. These shifts are caused by both […]