Do Millenials Care About the News?
By Leigh Kurtzman, Intern As I was working on a media list earlier today to find publications targeted towards millennials, I came across many interesting articles that seemed to question whether or not millennials even care about the news anymore. I found that there have been numerous studies conducted to discover which news outlets […]
The Different Fields of PR
By John Tateossian, Intern Growing up, I did not ever think about going into Public Relations. In fact, it wasn’t until late into my high school career that I even found out what it is PR professionals do. Even to this day, I am learning more and more about the field. Having been first […]
Facebook Adds Another News Feed Algorithm
By Leigh Kurtzman, Intern Though Facebook already uses many algorithms to track user engagement and decide what appears on one’s news feed, it has now created another one. This new algorithm has the ability to track how much time users spend looking at their news feeds, regardless of whether they directly interact with the […]
Why choosing PR is a smart career choice, especially for women
By Leigh Kurtzman, Intern Why choosing PR is a smart career choice, especially for women Many college students across the globe yearn to find internships during the school year or over the summer to gain real world experience in the area of their choosing. Internships are becoming increasingly important in the competitive job market. […]
My First Week at Fusion
By John Tateossian, Intern Starting a new adventure can always make you nervous or anxious. Especially when you start this adventure in a place you are not used to or have never been. When I learned I would be given the opportunity to be an intern at Fusion Public Relations this summer it was […]
Getting in with the New In Crowd: Developers
Many PR and marketing teams target the usual suspects. They launch campaigns to get customers, recruit employees and channel partners, and cozy up to investors and local communities. But if you are in tech, there is an increasingly important audience that may be getting short shrift. The software developer is becoming the linchpin in more […]
140 Characters or Less
By Jennifer Ren, Intern We all know that one person who is constantly updating their Twitter or Facebook, letting their followers know when they eat breakfast, lunch, dinner and every detail in between all in 140 characters or less. Social media, and the constant need to feel connected, is an addiction. I see it […]
Welcome to the Real World
By Mona Al-Hazza, Intern The city of education is Boston. Everyone has heard of it. I graduated from Boston; we all know how well Boston is doing with education. Has anyone heard of the city of opportunities? It is New York City which has also provided me an opportunity. It has been my dream […]
Sushi for PR Champions
You’ve heard about Sushi for Beginners. This post is about Sushi for PR Champions. It was inspired by the movie Jiro Dreams of Sushi, a documentary about the man behind a modest Sushi bar in Japan. Jiro Ono’s uncompromising approach earned his shop an unprecedented 3 Michelin star rating (which means it is worth a […]
Find and Fill Open Spaces to Connect with Customers
While watching my kids play soccer years ago, I often heard the coach yell “Open Spaces! Pass to space!” The instructions might not make sense, but on the playing field they were obvious: the coach was imploring the team to pass the ball to an area that was unoccupied by defenders. Marketers of today can […]