Situation: Performance for financial institutions can be more critical than for almost any other industry. Understanding hidden trends in data collected by these organizations, as well as those from retail, offer a competitive advantage that puts one business above all others. 1010Data offered this insight.

Strategy: There’s analytics and then there’s analytics. We took the approach of explaining how deep analysis into Big Data for decision support was critical to staying competitive. Much of our work was spent educating the media, and we had success ranging from the WSJ to top trades like American Banker and scores of others.

Results: We helped bring 1010Data several rounds and financial events. Helped to establish their brand until it was recognized around the world and positioned them as the leader in their market.