The Top Three Takeaways from the 86th Academy Awards for PR Professionals
By Nicole Santos There was much abuzz about Sunday night’s Oscars, from the glitz and glamour of it all, to America’s favorite comedienne winning at hosting the show, to, well, the amazing movies (as per usual) nominated for one of those infamous 24-karat gold-plated statues. One thing’s for sure: this year’s Awards were definitely an […]
Why the Super Bowl lost and the Olympics won
By Nicole Santos Whether a Broncos or Seahawks fan, a general consensus can be made that this year’s Super Bowl (minus the Bruno Mars “concert” during the Halftime Show) game was utterly disappointing to watch. Maybe that’s just my two cents, but something about this year was off when it came to tasting the real […]
PR Does Not Mean Prime Rib
By Jordan Chanofsky, CEO Out on a Thursday night at your favorite steakhouse, should you be a meat eater, the aroma wafting from nearby plates of prime rib stirs your emotion and causes you, almost forces you, to order the same. You probably chose that very restaurant born out of a sudden urge to have […]
How to know which internship is right for you
By Erica Gossett (Intern) Picking the right internship can be difficult, especially if you are unsure of what type of setting you see yourself in. Do you see yourself in a big company or being part of a small company? If you’re a college student looking for an internship, it’s important to look for […]
5 Reasons Why Technology is the Downfall of Relationships
By Erica Gossett (Intern) What was life like before texting and the internet? It was definitely a much simpler place. People had phone calls with each other on a regular basis but now text messaging has taken over the way we communicate. Over six billion text messages are sent every day in the United States, […]
PR Jobs are Expanding Across the Globe
By Erica Gossett (Intern) Imagine a world without social media. Some of us are still getting used to the whole concept of “social media” while others have never lived a day without it. It’s clearly the leading invention of the century and is available on almost any electronic device. Social media has expanded to mobile […]
Online Communication and What it Means for Our Offline Lives
Earlier this fall, comedian Louis C.K. shared a new slew of philosophical and comedic rants on CONAN (parts of this clip are NSFW), this time pondering the strange concept of social media and its weird effects on human behavior. Besides his now famous rant (“Everything’s amazing and nobody’s happy”) on all-too-eager Internet users and their […]
That epic Bob Dylan video you saw? This guy helped make it.
The Internet went crazy last week over an interactive Bob Dylan music video. The video (if you’re one of the 11 people who hasn’t already seen it) mimics flipping through TV channels and features actors lip synching the lyrics to “Like a Rolling Stone.” The infectious video had my entire office gleefully channel surfing and […]
Embracing Futuristic Technologies…From the Past
For anyone watching live television or binge-watching shows on Hulu, you may have caught the recent commercial from Samsung advertising their new Galaxy Gear watch. Appealing to all age brackets, the ad features a string of nostalgic clips dating back to the 1960s from iconic TV series and films – from The Jetsons and Get […]
Integrating Design, Branding and PR
“Any business that wants to realize its potential has to have good design.” – Mark Parker, Nike President & CEO Earlier this week, Fast Company tweeted a short clip of Nike President & CEO Mark Parker discussing the importance of design behind a brand. “The world doesn’t need any more mediocre product,” he stated. Adding, […]