Insuring P&C Success
Situation: Insurity was one of the smaller-scale large core systems and analytics providers in the P&C insurance market compared to Guidewire and Duck Creek. As they were acquiring businesses to bolster their offering, like Valen Analytics, they also wanted a stronger thought leadership and PR presence. Strategy: Our approach was to seed the insurance press […]
Serving Pie to the Media

Situation: After selling the data and analytics startup Valen Analytics, founder Dax Craig joined up with John Swigart of Esurance fame to start a new MGA called Pie Insurnace for small business workers’ compensation, a market they believed was ripe for disruption. Having worked with Fusion for nearly a decade through exit on Valen, Dax […]
1010Data For Financial Services Data Analysis

Situation: Performance for financial institutions can be more critical than for almost any other industry. Understanding hidden trends in data collected by these organizations, as well as those from retail, offer a competitive advantage that puts one business above all others. 1010Data offered this insight. Strategy: There’s analytics and then there’s analytics. We took the […]
Building Media Credits with Credorax

Situation: A new era of digital banking was emerging with Credorax, a payments gateway. Then, the company pivoted to become a licensed merchant bank with an emphasis on international finance and cross-border payments. Strategy: A fully integrated program of PR, social, content, paid media and other components helped to shape the visibility and credibility of […]
A Crypto Exchange Has an Apifiny
Situation: Exchanges are diverse and plentiful, but Apifiny is an exchange of exchanges, connected to 30 others and providing liquidity and visibility to institutional investors. We needed to quickly take them through a SPAC and gain traction to build credibility. Additionally, some factors created a serious crisis situation which needed to be managed. Strategy: Carefully […]
Securing the Blockchain

Situation: As the blockchain industry accelerated, new and more dedicated security was needed to protect wallets and exchanges. Blocksafe was a pioneer in this capacity. Strategy: Provided strategic guidance, drove social impact, established strong thought leadership and educated the market about the vulnerabilities inherent in blockchain. Results: Launched company and brought them to extreme visibility […]